The Autostadt's primary mission is what's called car "collection," where buyers take possession of their new VWs. Up to 40% of European buyers make the trip to Autostadt to receive the keys to their new car in a bonding moment of great ceremony.
Not surprisingly, this process has an architectural component. New cars are stored in two 20-story cylindrical glass towers, each of which has a robotic car lift in the center. At the appropriate moment, the robotic arm plucks the car from one of the honeycomb-like cells and brings it to the ground floor to meet its new owner.
It may surprise American visitors, but VW Group — Germany's largest car company and the very synonym of proletarian transport — owns some of the world's most prestigious brands, including Lamborghini and Bentley. Most of VW's corporate subsidiaries have their own high-tech pavilions at the Autostadt, and if you are that rare aficionado of Skoda or Seat, you will have a really good time.
No comments:
Post a Comment